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The Next Frontier in Consulting: Why Hybrid Human–AI Models Are Redefining the Voice of the Customer and Employee Experience
By Jonathan Beretta, COO at Satrix Solutions, a client that leverages BTInsights platform In recent months, media outlets and industry observers have devoted significant…
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Top 6 Customer Insights Platforms in 2025
Understanding your customers has never been more critical in today’s competitive business landscape. The right customer insights platform can unlock a wealth of data,…
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How to Choose the Right Text Analysis Platform in 2025
Generative AI is revolutionizing how businesses analyze and interpret text data. From focus group interviews and in-depth interviews (IDIs) to open-ended survey responses, tools…
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Top 10 Text Analysis and Mining Platforms in 2025
The field of text analysis has seen unprecedented advancements in recent years, driven by the rapid progress in generative AI. Models like GPT-4 and…
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Conducting Sentiment Analysis with Generative AI in 2025
Generative AI is transforming sentiment analysis, enabling businesses to extract nuanced insights with unprecedented flexibility and accuracy. Traditional approaches to sentiment analysis often rely…
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How AI is transforming the analysis of survey open-ends
For companies and research teams focused on survey insights, the analysis of open-ended responses can be a complex and resource-intensive task. This is where…