The AI survey open-ends coding platform that matches human coder

Stop spending days on error-prone and inefficient manual coding. Our best-in-class AI survey open-ends coding tool can code thousands of open-ended responses or verbatims in seconds with exceptional accuracy—reducing your survey open-ends coding time from days to just minutes.



    Complete your survey open-ends coding

    faster and better

    Compared to general AI models or chatbots, which often produce inaccurate results or hallucinations, our proprietary, enterprise-grade AI survey OE coding tool delivers exceptionally accurate coding results.

    Auto-translate survey responses

    Either let AI generate the list of codes or use your own codebook

    Easily review and edit your coding results

    Multiple default export formats or a free custom export format to 100% match your export format requirements

    Translate multilingual survey responses

    Automatically translate open-ended survey responses in multiple languages into English.

    Generate an accurate list of codes from thousands of responses in seconds

    The BTInsights platform can process large volumes of survey data in seconds, generating accurate codes and themes. Each code comes with its count and is linked to all the relevant survey responses

    Or extract a comprehensive list of entity names

    The BTInsights platform can extract a comprehensive list of entity names (such as cities, brands, or policies) from all the open-ended survey responses. It can also detect various versions of the same entity name, like “New York City” or “Big Apple.“

    Or use your own codebook

    You can either have AI generate the codes based on all the open-ended survey responses or use your predefined codes, in which case the platform will attribute all the survey responses to the list of codes you provide.

    Easily review and edit the coding results with AI

    While the BTInsights platform generates exceptionally accurate coding results in the first pass, it also provides you with the flexibility to easily review and edit the coding results. For example, you can split, combine, edit codes, move responses from one code to another, or group codes into categories.

    Export the survey coding results in your preferred format

    The BTInsights platform offers flexible export formats compatible with analytic tools like SPSS and Q. We also provide custom export formats at no extra cost, ensuring seamless integration with your analysis workflow.

    “The BTInsights platform has substantially increased our market research efficiency and quality. Some work that used to take a week can now be completed in a day, with even better quality. Our business has been growing very fast this year and we wouldn’t be able to achieve this growth without the BTInsights platform.”

    Full testimonial video

    “Thank you so much – you’re always so responsive and willing to help us solve issues. Truly, you’re one of my favorite organizations to work with, hands down. And yes, you can absolutely quote me on that!”

    “BTInsights’ survey coding solution has been exactly what we were searching for. It’s saved us so much time with incredibly fast and accurate results. The BTInsights team has been fantastic to work with—they really understand both AI and research, which has made this tool perfect for our needs.”

    “For years, our political public opinion research firm has been searching for a competent tool that allowed us to code open ends. Finding BTInsights was a godsend. The product is so perfect for what we need. And in my decade and a half working in this industry, I have never worked with a more responsive and accommodating company. They are eager for feedback and unbelievably quick incorporating it. If you are looking for software to code open ends using AI that is quick, accurate, easy to use, and comprehensive, BTInsights is it, full stop.”

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    Common Questions

    Will my data be used for training?
    Customer data is never used for the training of AI models. Customers have 100% ownership and control of their data.
    Do you offer a trial project?
    Yes, we offer a free pilot project with onboarding support to get your team started. Our goal is to ensure you fully test the platform and assess the value it can add to your business before deciding to subscribe.
    Can I subscribe to your platform as an individual user?
    Yes, you can. Feel free to send us a message or request a demo to get started.
    How do you ensure the data security?
    Customer data is stored in Amazon Web Services (AWS) and encrypted at rest and in transit. BTI employees cannot access customer data through the application, and users are only able to access their organization’s data after successful authorization and authentication.
    Can I subscribe to interview and open-ended survey coding separately?
    Yes, you can subscribe to our interview and open-ended survey coding services separately. You don’t need to purchase both. Each service has its own pricing model.
    What does BTI stand for and where is the company headquartered?
    BTI stands for Boston Tech Insights. Our company is headquartered in Boston, MA, USA. Boston is a beautiful city on the East Coast of United States.
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