More than 50 different languages
Transcribe and translate interviews in 50+ languages, so you can work across markets with confidence.
Analyze interviews and focus groups across an entire study, compare participants, and explore themes as they emerge. Every finding links to the original transcript, quote, and recording, so you can verify the evidence in context.
Transcription
Start with the better transcript
Transcribe and translate interviews in 50+ languages, even with technical terms, multiple speakers, or difficult audio. BTInsights accurately identifies speakers and removes filler/repetition, providing clean transcripts ready for analysis.
Highly accurate speaker labeling
Keep track of who said what with clear, accurate speaker labels, even in conversations with multiple participants.
Technical terms in a noisy environment
Capture complex, industry-specific terminology accurately, even with background noise, multiple speakers, or uneven sound quality.
Interview Analysis Agent
Explore the whole study at once
Ask questions across your interviews and uncover patterns throughout the entire study. Compare findings across segments and participants. Every answer is supported by quotes linked to the original transcript.
Trace every finding to its source
Review the transcript evidence behind each finding.
Compare participants and segments
See where experiences and perspectives differ.
QuantTracker
Turn qualitative interviews into structured data
QuantTracker automatically extracts values from every interview. It summarizes the results and links every value to the supporting transcript, so you can quantify patterns without losing the original context.
Analysis Grid
See the whole study, question by question
Turn your interview guide into a complete analysis grid with detailed notes for every question and participant. Compare responses across the study and trace each note back to the supporting transcript.
Showreels
Bring participant voices into your reporting
Highlight any transcript text to instantly create a video or audio clip. Combine different clips into a showreel and share it with clients or stakeholders.
Enterprise-grade protection for sensitive research
BTInsights protects your data with independently audited security controls and encryption throughout.
SOC 2 Type II
Built on
trust & security
Your data never trains AI models
The research you bring to BTInsights is never used to train AI models. Your organization retains full ownership and control of it.
SOC 2 Type II
BTInsights has completed a SOC 2 Type II examination, an independent assessment of the security controls used to protect customer data.
End-to-end encryption
Research data is encrypted at rest and in transit, from the moment it enters BTInsights.
Secure access control
Authentication and authorization controls restrict research data to approved users within your organization.
Frequently asked questions
What languages do you support?
Transcription and analysis work across 50+ languages.
What are QuantTracker and the Analysis Grid?
QuantTracker turns your interview guide into a structured table and extracts values for each column field across all interviews. The Analysis Grid generates notes for every question in every interview, plus a summary per question, each linked to the supporting transcript.
How is this different from ChatGPT or uploading transcripts to a general AI tool?
Accuracy and traceability.
General AI tools can summarize a transcript, but they are hard to verify at research quality. In BTInsights, every interview insight links back to the supporting quotes and raw transcripts. You can analyze by segment or demographics, build an analysis grid from your guide, track measures like NPS with QuantTracker, and pull key moments into showreels, with your team still able to review and edit before anything is final.
Can I share clips with clients or stakeholders?
Yes. Highlight any transcript text to create a video or audio clip, then combine clips into a showreel you can share.
Is our interview data used to train AI models?
No. Customer data is never used to train AI models. Your organization keeps ownership of every transcript and insight. Data is encrypted in transit and at rest, with org-scoped access controls. BTInsights has completed a SOC 2 Type II examination.
How do we get started?
Book a live demo. After the demo, run a free pilot on a real project so your team can judge transcription and analysis quality and fully assess the platform.
Do you offer a free pilot?
Yes. Most teams start with a pilot of a real IDI or focus groups project so you can see how the workflow fits before you roll it out more broadly.
Go from transcripts to accurate insights you can trust
See how BTInsights can help your team analyze interviews, compare segments and uncover more from every conversation.
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